About Socially Made
We built Socially Made on a simple idea: businesses shouldn't have to choose between great creative and marketing that actually performs.
Your brand, content, advertising, website, customer journey and digital presence all shape how people see your business. When each piece is handled by someone different, they rarely add up.
Socially Made brings those pieces together. We plan the strategy, make the creative, run the campaigns and set up the systems that follow up with the people who respond. One team, one plan, one set of numbers to watch.
We're a small, hands-on team based in Kanata. For bigger productions we bring in a trusted crew of videographers, photographers and editors, and we stay on every project from the first call to the report.
Founder & Head of Strategy
Martin founded Socially Made and leads strategy, paid advertising and client growth. He's usually the one in front of the camera on shoot days. He has spent about seven years doing marketing for small businesses, ran trade show programs for a tech company, and runs businesses of his own, so he thinks about marketing the way an owner does.
Head of Social & Content
Jessica leads social and content. Before Socially Made, she ran the social media program for Skate Canada for more than two years, including its Olympic campaign, and worked with brands across sport, nonprofit and food service.
A few things we hold ourselves to on every project.
Content, ads, website and follow-up planned together, so they point the same direction.
We figure out who it's for and what it needs to do before anyone picks up a camera.
Every post, ad and page is there to move someone one step closer to becoming a customer.
We report what worked, what didn't and what we're changing. No vanity metrics dressed up as wins.
No mystery, no 60-page decks. Four steps, and you're involved in every one.
Your company, your customers, your goals, your position in the market and where the opportunities are.
What needs to be made, where it needs to go, and what success looks like.
Content, campaigns, creative, branding, websites, systems, or whatever the strategy calls for.
Launch, measure, learn, optimize, and build on what's performing.
Based in Ottawa
We're based in Kanata and work with businesses across Ottawa and beyond. Close enough to be on set with you, and connected enough to open a few doors along the way.